American Standard Aspirations

In anticipation of the launch of American Standard’s new bath product collection, Aspirations, Mayo was brought to the table in order to collaborate on the production of a wide range of images and videos. Mayo constructed two fully-functional bathroom sets, each with running water special effects. Over the course of three weeks, productions on set included: lifestyle campaign video, product still photography and motion video to highlight product installation, features and benefits. Content appeared across multiple channels including: web, social and advertising.